Demographics of Superior city, Wisconsin

Superior city, Wisconsin had 26,397 people on July 1, 2025, by the Census Bureau’s estimate: −404 since July 2020. Age, income, poverty, housing and origin below come from the survey, averaged over 2020–2024, each with its margin of error.

Superior city, in four figures

26,397
Population: July 1, 2025, Vintage 2025 estimate. The survey’s 2020–⁠2024 figure is 26,677 ±23.; −1.5%
Change since July 2020: −404 people.; 39.1 ±1.1
Median age: ACS 2020–⁠2024.; $64,216 ±$6,466
Median household income: ACS 2020–⁠2024, in 2024 dollars.

Population, year by year

July 1 estimates from the Census Bureau’s Vintage 2025. The Bureau publishes no births, deaths or migration for a place, so the change is the difference between one July estimate and the next.

Superior city, Wisconsin's population shrank 1.5% from July 2020 to July 2025, against +3.1% nationally

The July 1 estimate of Superior city, Wisconsin's resident population and the nation's, each year of the Census Bureau's Vintage 2025, as a share of its July 2020 level (= 100).

Source: The Census Bureau

About this chart

The figures

Superior city, Wisconsin's population shrank 1.5% from July 2020 to July 2025, against +3.1% nationally. The July 1 estimate of Superior city, Wisconsin's resident population and the nation's, each year of the Census Bureau's Vintage 2025, as a share of its July 2020 level (= 100).
July 1	Population	Index	United States
2020	26,801	100.0	100.0
2021	26,501	98.9	100.2
2022	26,762	99.9	100.7
2023	26,632	99.4	101.6
2024	26,455	98.7	102.5
2025	26,397	98.5	103.1

Population of Superior city, Wisconsin on July 1 of each year, Vintage 2025
July 1	Population	Change
2020	26,801	—
2021	26,501	−300
2022	26,762	+261
2023	26,632	−130
2024	26,455	−177
2025	26,397	−58

Age, 2020–2024

The median age is 39.1 ±1.1: for men 38.9 ±1.0 and for women 39.3 ±1.7. Shares are of everyone the survey counts, in the Bureau’s sex-by-age table (B01001).

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People in Superior city by age, ACS 2020–2024
Age	People	Share	Wisconsin	United States
Under 5	1,294 ±144	4.9% ±0.5	5.3% ±<0.1	5.6% ±<0.1
5 to 17	3,774 ±338	14.1% ±1.3	16.0% ±0.1	16.3% ±<0.1
18 to 24	2,739 ±306	10.3% ±1.1	9.3% ±0.1	9.1% ±<0.1
25 to 44	7,555 ±398	28.3% ±1.5	25.2% ±0.1	26.9% ±<0.1
45 to 64	6,537 ±401	24.5% ±1.5	25.6% ±0.1	24.8% ±<0.1
65 and over	4,778 ±422	17.9% ±1.6	18.5% ±0.1	17.2% ±<0.1

Income and poverty, 2020–2024

Median household income is $64,216 ±$6,466, and income per person $37,690 ±$1,824, in 2024 dollars. The median is $77,485 ±$455 in Wisconsin and $80,734 ±$166 in the United States.

Households by income

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Households in Superior city by income, ACS 2020–2024
Household income	Households	Share	Wisconsin	United States
Under $25,000	2,304 ±316	19.3% ±2.6	13.1% ±0.2	14.6% ±<0.1
$25,000 to $49,999	2,439 ±371	20.4% ±3.1	17.9% ±0.2	16.7% ±<0.1
$50,000 to $74,999	1,754 ±269	14.7% ±2.2	17.5% ±0.2	15.5% ±<0.1
$75,000 to $99,999	1,571 ±240	13.1% ±2.0	13.8% ±0.2	12.6% ±<0.1
$100,000 to $149,999	2,320 ±297	19.4% ±2.5	19.1% ±0.2	17.5% ±<0.1
$150,000 to $199,999	998 ±197	8.3% ±1.6	9.4% ±0.1	9.6% ±<0.1
$200,000 or more	570 ±143	4.8% ±1.2	9.2% ±0.1	13.4% ±0.1

Poverty by age

The poverty rate is the share of people whose family income is below the federal threshold for their family’s size, of everyone for whom the Bureau determines it (B17020).

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Poverty rate in Superior city by age, ACS 2020–2024
Age	Below poverty	Rate	Wisconsin	United States
All ages	3,429 ±486	13.3% ±1.9	10.6% ±0.1	12.5% ±0.1
Under 18	751 ±222	15.1% ±4.2	12.8% ±0.3	16.1% ±0.1
18 to 59	1,756 ±296	12.2% ±2.0	10.3% ±0.2	11.6% ±0.1
60 and over	922 ±199	14.3% ±2.9	9.3% ±0.2	11.0% ±<0.1

Housing, 2020–2024

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Housing in Superior city, ACS 2020–2024
Measure	Superior city	Wisconsin	United States
Housing units	12,776 ±216	2,778,572 ±1,533	143,775,355 ±10,234
Occupied	93.6% ±1.1	89.2% ±0.2	89.9% ±0.1
Vacant	6.4% ±1.8	10.8% ±0.2	10.1% ±0.1
Owner occupied	60.6% ±3.2	67.8% ±0.3	65.2% ±0.3
Renter occupied	39.4% ±3.0	32.2% ±0.2	34.8% ±0.1
Median home value	$180,400 ±$9,018	$266,500 ±$1,051	$332,700 ±$236
Median gross rent	$900 ±$70	$1,087 ±$4	$1,413 ±$2
Median year built	1957 ±3	1975 ±1	1980 ±1

Occupied and vacant are shares of all housing units; owner and renter occupied are shares of occupied units. Value and rent are medians in 2024 dollars.

Origin and place of birth, 2020–2024

Hispanic or Latino origin is not a race in the Census Bureau’s tables. Here the people of Hispanic origin, of any race, are one row, and everyone else is counted by race alone (B03002), so the rows add to the whole.

Hispanic origin and race

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People in Superior city by Hispanic origin and race, ACS 2020–2024
Origin	People	Share	Wisconsin	United States
Hispanic or Latino	681 ±80	2.6% ±0.3	8.0% ±<0.1	19.3% ±<0.1
White alone, not Hispanic	23,520 ±218	88.2% ±0.8	78.6% ±0.1	57.4% ±<0.1
Black alone, not Hispanic	101 to 457	0.4% to 1.7%	5.9% ±<0.1	11.9% ±<0.1
Asian alone, not Hispanic	289 ±108	1.1% ±0.4	2.9% ±<0.1	5.9% ±<0.1
American Indian and Alaska Native alone, not Hispanic	255 ±72	1.0% ±0.3	0.5% ±<0.1	0.5% ±<0.1
Native Hawaiian and Other Pacific Islander alone, not Hispanic	0 to 18	0% to 0.1%	< 0.1% ±<0.1	0.2% ±<0.1
Some other race alone, not Hispanic	0 to 125	0% to 0.5%	0.3% ±<0.1	0.6% ±<0.1
Two or more races, not Hispanic	1,596 ±296	6.0% ±1.1	3.7% ±0.1	4.3% ±<0.1

A range (the estimate less and plus its margin) where the Bureau's estimate is too uncertain to state as one number: a coefficient of variation over 30%.

Place of birth and citizenship

“Born a citizen outside the states” counts people born in Puerto Rico, the island areas, or abroad to American parents. Naturalized citizens and those who are not citizens together make up the people born abroad (B05002).

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People in Superior city by place of birth and citizenship, ACS 2020–2024
Born	People	Share	Wisconsin	United States
Born in the state	9,865 ±631	37.0% ±2.4	70.3% ±0.1	57.3% ±<0.1
Born in another state	16,081 ±653	60.3% ±2.4	23.6% ±0.1	26.9% ±<0.1
Born a citizen outside the states	35 to 161	0.1% to 0.6%	0.9% ±<0.1	1.7% ±<0.1
Born abroad	633 ±188	2.4% ±0.7	5.2% ±0.1	14.1% ±<0.1
Naturalized citizens	317 ±143	1.2% ±0.5	2.5% ±0.1	7.4% ±<0.1
Not citizens	316 ±115	1.2% ±0.4	2.7% ±0.1	6.8% ±<0.1

A range (the estimate less and plus its margin) where the Bureau's estimate is too uncertain to state as one number: a coefficient of variation over 30%.

Superior city among the places of Wisconsin

30th of 158 places of 5,000 or more by the survey’s 2020–2024 count. Every one is listed on the Wisconsin page.

Places of Wisconsin near Superior city in population, ACS 2020–2024
Place	ACS 2020–⁠2024
Manitowoc city	34,620 ±32
Fitchburg city	32,619 ±39
West Bend city	32,030 ±41
Mount Pleasant village	27,953 ±38
Neenah city	27,336 ±33
Superior city	26,677 ±23
Stevens Point city	25,785 ±37
Muskego city	25,406 ±37
De Pere city	25,301 ±45
Mequon city	25,270 ±25
Caledonia village	25,257 ±33

Elsewhere on the site

Reported crime in Superior city, Wisconsin

Rankings this appears in

No. 9 Places in Wisconsin by poverty rate
No. 40 Places in Wisconsin by median age
No. 62 Places in Wisconsin by foreign-born share
No. 62 Places in Wisconsin by homeownership rate
No. 77 Places in Wisconsin by Hispanic or Latino share
No. 84 Places in Wisconsin by per capita income

Sources

Census Bureau population estimates — incorporated places and New England towns — U.S. Census Bureau · U.S. Government work · retrieved September 25, 2026
American Community Survey 5-year estimates — table-based Summary File · U.S. Government work

Compiled automatically from Census Bureau population estimates — incorporated places and New England towns and American Community Survey 5-year estimates — table-based Summary File by a checked SQL query · Editor: Kian O'Connor · How this site is built

Data retrieved September 25, 2026