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Demographics of Santa Barbara County, California

Santa Barbara County, California had 442,065 people on July 1, 2025, by the Census Bureau’s estimate: −6,260 since July 2020. Age, income, poverty, housing and origin below come from the American Community Survey, averaged over 2020–2024, each with its margin of error.

Santa Barbara County, in four figures

442,065
Population
July 1, 2025, Vintage 2025 estimate.
−1.4%
Change since July 2020
−6,260 people.
34.6 ±0.1
Median age
ACS 2020–⁠2024.
$98,161 ±$2,430
Median household income
ACS 2020–⁠2024, in 2024 dollars.

Population, year by year

July 1 estimates from the Census Bureau’s Vintage 2025. Each year's change is births less deaths, net moves from abroad and net moves from elsewhere in the country, with the Bureau's small residual. The 2020 row's components run 3 months, from the April census to July 1.

Santa Barbara County, California's population shrank 1.4% from July 2020 to July 2025, against +3.1% nationally

The July 1 estimate of Santa Barbara County, California's resident population and the nation's, each year of the Census Bureau's Vintage 2025, as a share of its July 2020 level (= 100).

U.S. Census Bureau — Census Bureau population estimates — counties and Puerto Rico municipios, with components of change

About this chart

The figures

Santa Barbara County, California's population shrank 1.4% from July 2020 to July 2025, against +3.1% nationally. The July 1 estimate of Santa Barbara County, California's resident population and the nation's, each year of the Census Bureau's Vintage 2025, as a share of its July 2020 level (= 100).
July 1PopulationIndexUnited States
2020448,325100.0100.0
2021437,52997.6100.2
2022445,40199.3100.7
2023442,87898.8101.6
2024443,08198.8102.5
2025442,06598.6103.1

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Population of Santa Barbara County, California on July 1 of each year, Vintage 2025
July 1PopulationChange
2020448,325+111
2021437,529−10,796
2022445,401+7,872
2023442,878−2,523
2024443,081+203
2025442,065−1,016

Age, 2020–2024

The median age is 34.6 ±0.1: for men 34.0 ±0.1 and for women 35.4 ±0.1. Shares are of everyone the survey counts, in the Bureau’s sex-by-age table (B01001).

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People in Santa Barbara County by age, ACS 2020–2024
AgePeopleShare
Under 526,895 ±1596.1% ±<0.1
5 to 1772,504 ±1,58216.3% ±0.4
18 to 2465,938 ±1,72914.9% ±0.4
25 to 44110,259 ±1,17424.8% ±0.3
45 to 6494,395 ±1,46221.3% ±0.3
65 and over73,710 ±1,56516.6% ±0.4

Income and poverty, 2020–2024

Median household income is $98,161 ±$2,430, and income per person $48,028 ±$926, in 2024 dollars. The median is $99,122 ±$310 in California and $80,734 ±$166 in the United States.

Households by income

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Households in Santa Barbara County by income, ACS 2020–2024
Household incomeHouseholdsShare
Under $25,00018,793 ±1,17712.6% ±0.8
$25,000 to $49,99920,092 ±1,11613.4% ±0.7
$50,000 to $74,99920,151 ±1,00113.5% ±0.7
$75,000 to $99,99916,912 ±1,16611.3% ±0.8
$100,000 to $149,99926,757 ±1,33017.9% ±0.9
$150,000 to $199,99916,945 ±1,03211.3% ±0.7
$200,000 or more29,958 ±1,09320.0% ±0.7

Poverty by age

The poverty rate is the share of people whose family income is below the federal threshold for their family’s size, of everyone for whom the Bureau determines it (B17020).

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Poverty rate in Santa Barbara County by age, ACS 2020–2024
AgeBelow povertyRate
All ages62,400 ±3,32714.7% ±0.8
Under 1817,297 ±1,38017.8% ±1.4
18 to 5936,015 ±1,94915.7% ±0.8
60 and over9,088 ±6969.4% ±0.7

Housing, 2020–2024

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Housing in Santa Barbara County, ACS 2020–2024
MeasureSanta Barbara CountyCalifornia
Housing units160,592 ±19514,644,735 ±1,665
Occupied93.2% ±0.592.5% ±0.1
Vacant6.8% ±0.57.5% ±0.1
Owner occupied52.4% ±0.855.9% ±0.3
Renter occupied47.6% ±0.944.1% ±0.2
Median home value$790,700 ±$17,571$734,700 ±$1,307
Median gross rent$2,131 ±$35$2,036 ±$5
Median year built1974 ±21976 ±1

Occupied and vacant are shares of all housing units; owner and renter occupied are shares of occupied units. Value and rent are medians in 2024 dollars.

Origin and place of birth, 2020–2024

Hispanic or Latino origin is not a race in the Census Bureau’s tables. Here the people of Hispanic origin, of any race, are one row, and everyone else is counted by race alone (B03002), so the rows add to the whole.

Hispanic origin and race

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People in Santa Barbara County by Hispanic origin and race, ACS 2020–2024
OriginPeopleShare
Hispanic or Latino213,992 ±048.2% ±<0.1
White alone, not Hispanic180,184 ±60240.6% ±0.1
Black alone, not Hispanic6,693 ±4861.5% ±0.1
Asian alone, not Hispanic22,876 ±6765.2% ±0.2
American Indian and Alaska Native alone, not Hispanic978 ±2120.2% ±<0.1
Native Hawaiian and Other Pacific Islander alone, not Hispanic294 ±1020.1% ±<0.1
Some other race alone, not Hispanic2,227 ±5390.5% ±0.1
Two or more races, not Hispanic16,457 ±9743.7% ±0.2

Place of birth and citizenship

“Born a citizen outside the states” counts people born in Puerto Rico, the island areas, or abroad to American parents. Naturalized citizens and those who are not citizens together make up the people born abroad (B05002).

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People in Santa Barbara County by place of birth and citizenship, ACS 2020–2024
BornPeopleShare
Born in the state258,734 ±2,83558.3% ±0.6
Born in another state79,909 ±2,19518.0% ±0.5
Born a citizen outside the states6,636 ±7671.5% ±0.2
Born abroad98,422 ±2,62622.2% ±0.6
Naturalized citizens39,526 ±1,7408.9% ±0.4
Not citizens58,896 ±2,26013.3% ±0.5

Santa Barbara County among the counties of California

21st of 58 by population, July 2025. Every one is listed on the California page.

Counties of California near Santa Barbara County in population, July 2025
CountyJuly 2025Change since 2020
Stanislaus County557,719+0.7%
Sonoma County486,444−0.4%
Tulare County485,146+2.4%
Solano County455,376+0.5%
Placer County442,081+8.9%
Santa Barbara County442,065−1.4%
Monterey County433,729−1.5%
Merced County297,260+5.1%
San Luis Obispo County282,367< +0.1%
Santa Cruz County258,852−4.7%
Marin County253,694−2.9%

Elsewhere on the site

Sources

Data retrieved